Ford Motor CEO Alan Mulally will announce Thursday at the Consumer Electronics Show in Las Vegas that the automaker is incorporating a Twitter application into its next-generation Sync in-car communication system. It is one of three free apps — the others are online entertainment services Pandora and Stitcher — in the first wave of what Ford hopes will become a portfolio of mobile-phone-like apps available for tech-minded motorists.
Drivers won’t be able to compose tweets (though that may come), but the system reads them as they stream in. Even at that, some tech watchers question its value.
Listening to tweets can be distracting to drivers, says Phil Leigh of Inside Digital Media.
He says the more potent applications are likely to be Pandora and Stitcher. “If you have Pandora, you don’t need satellite radio,” Leigh says.
http://www.usatoday.com/money/autos/2010-01-07-ford-twitter_N.htm
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