Frugal has become fashionable during the recession, as many cash-strapped families find no shame in clipping coupons- in fact, thriftiness is a popular conversation topic these days. According to a coupon-processing company Inmar, the use of electronic discounts and coupons more than doubled in the first half of 2009, compared with the same period last year. In general, coupon use rose 23% and now electronic coupons account for more than 3% of all coupons used.
http://www.nj.com/business/index.ssf/2009/08/new_coupons_have_users_clippin.html
Tags: consumer, coupons, discount, economy, saving money
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